Bachelor of Communication (Public Relations) (Honours) at HELP University, Subang

Description

Public relations practitioners work on developing beneficial relationships with clients, media, government, consumers and other stakeholders. This programme provides students with professional skills and knowledge, including skills in professional writing techniques, crisis and issues management, media and stakeholder relations, campaign planning, strategy and research, with an emphasis on problem-solving, creativity, and project and relationship management.

Intake Month(s)

January, May, August

Administration Fee RM 1,800.00

Tuition Fee RM 81,000.00

Grand Total RM 82,800.00

Course Structure

Mass Communication
Public Speaking
Business Communication
Multimedia Design
Writing for Mass Media
Journalism
Human Communication
Entrepreneurship
English for Academic Purposes
Marketing Communication
Discovering Oneself

Communication Theories
Communication Law & Ethics
Intercultural Communication
Public Relations
Writing for Public Relations
Media Audience Analysis
Social Research Methods
Acting for Media and Film
Engaging the World
2 Elective subjects

Dissertation
Media Planning
Public Relations Campaign
Propaganda and Persuasion
Social Media and Mobile Marketing
Crisis Communication
Industrial Training
3 Elective subjects

Penghayatan Etika dan Peradaban
Falsafah dan Isu Semasa
Bahasa Kebangsaan A*
Kursus Integriti dan Anti Rasuah (KIAR)
Communication and Leadership
Co-Curriculum - Sports 2
Co-Curriculum - Event Management 2

Entry Requirement

Minimum grade C (GP 2.0) in any two (2) subjects.

Minimum of CC in any two (2) subjects.

Minimum 5 credits (5Bs) including English

Minimum CGPA of 2.0.

Successful completion of a relevant qualification with a minimum CGPA of 2.00 out of 4.00.

Successful completion of a relevant qualification with a minimum CPA of 2.00.

Minimum average of 50% in 5 subjects.

Minimum of 24 points in 6 subjects.

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