Bachelor of Media and Communication at Swinburne University of Technology Malaysia

Description

The Bachelor of Media and Communication program helps students develop key skills in professional communication and media content creation. With strong industry connections, the program links theoretical knowledge with practical, experiential learning relevant to the ever-growing areas of media and communication. Students will also benefit from Swinburne’s partnership with Adobe, which gives them free access to the Adobe Creative Cloud while studying.

Intake Month(s)

March, September

Tuition Fee RM 93,360.00

Grand Total RM 93,360.00

Course Structure

Introduction to Media Studies
Global Media Industries
Content Creator Lab
Communicating with Data
Social Media Strategy
Digital Communities, Digital
Selves

Media Analytics and Visualisation
Business of Media and
Entrepreneurship
Interactive Storytelling
Media and Social Impact

Researching Social Media Publics
Social Media Industry Project

Integrity and Anti-Corruption (All students)
Penghayatan Etika dan Peradaban (Malaysian students only)
Bahasa Kebangsaan A (Malaysian students who do not have SPM BM credit)
Philosophy and Current Issues (All students)
Service Learning (All students)

Photography for Design
Typography
Typography for Screen and Motion
Digital Video Camera Techniques
Digital Video Compositing
Marketing and the Consumer Experience
Digital Design
Web Design
Integrated Marketing Communication
Work Integrated Learning Placement
Motion Graphics Project
Consumer Behaviour
Marketing Strategy and Planning
Packaging Design
Visual Communication Studio
Typography for Print and Interactive Publication
Publication Design
Brand and Identity Design
Contemporary Design Issues

Entry Requirement

Minimum of 2Ps in STPM

Pass with minimum 5Bs

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